TrueWeb Technologies

Shaifek School

Web Development
Shaifek School

Project Overview

An e-commerce platform blending tyre and automotive accessory sales with seamless online ordering, installation scheduling, and delivery services, all presented through a mobile-responsive and feature-rich interface.

Objectives

Provide a user-friendly e-commerce experience for purchasing tyres and automotive accessories. Support same-visit or at-home installation through streamlined booking. Drive customer acquisition via promotions and lead capture forms. Ensure accessibility across devices with a responsive site design.

Our Solution

Developed a robust WordPress + WooCommerce framework for product listings and checkout flows. Integrated filters for brand, vehicle type, and size to enhance product discovery. Included a “Delivery & Installation” module outlining fitting fees and delivery rules. Implemented newsletter sign-up incentives and clear CTAs for both shopping and service booking.

Our Approach

Technology Stack: WordPress, WooCommerce, PHP, HTML5, CSS3, JavaScript — optimized for seamless e-commerce interactions. Leveraged category filters, fast loading product grids, and streamlined checkout. Structured site navigation to clearly separate Shop, Brands, and Support sections. Added contact forms with phone, email, and message inputs for easy customer communication.

Challenges & Solutions

Presenting a vast catalogue while preserving site performance and user clarity. Managing the complexity of logistics, such as variable shipping and installation options. Encouraging user engagement without overwhelming with promotions or excessive content. Ensuring mobile and desktop experiences remained consistent and speedy. Implemented filtered product searches and optimized product grids for ease of navigation. Clearly outlined delivery and installation pricing on a dedicated page to avoid confusion. Balanced promotional messaging (e.g., $50-off offer) with streamlined presentation to maintain clarity. Employed responsive design practices and performance optimization to ensure smooth browsing on all devices.

Outcomes

Enabled browsing and purchasing of over 1,000 items in categories like tyres, wheels, batteries. Simplified customer options with online booking of installations and accurate logistics pricing. Increased lead generation through “Save $50” signup offers and featured promotions. Reinforced trust with visible contact details and support availability.

Project Details

Timeline

July 2024 - July 2024

Technologies Used

MySqlWordPress

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