Social presence packages
SMO Packages & Social Plans
Choose Basic, Silver, or Gold - monthly plans with clear posting cadences, platform coverage, and reporting. We grow presence through ethical social practices, not purchased engagement or risky shortcuts.
- Brand-safe posting only
- Clear monthly deliverables
- Transparent reporting cadence
- No fake engagement promises
Why social media optimization matters
Your buyers already scroll where your competitors show up. A steady, on-brand presence builds familiarity, supports paid and organic channels, and gives your team a public voice that compounds over time.
Stay visible between searches
Social keeps your brand in view when people are not actively googling - useful for consideration and word-of-mouth loops.
Humanize the brand
Consistent posts, replies, and visuals turn a logo into a recognizable voice people remember when they need a vendor.
Support paid and SEO efforts
Creative themes and audience insights from SMO feed ad messaging and content topics across the rest of marketing.
Build owned audience assets
Followers, email capture via bio links, and community trust stay with you longer than a single campaign burst.
Local and niche reach
Platform-native formats help you show up in local discovery, industry conversations, and shareable moments.
Measure what resonates
Engagement quality, reach trends, and content themes guide the next month - so effort is not guesswork.
How we build social presence that compounds
Social platforms reward useful, authentic activity. Our packages organize that into a monthly cadence of planning, posting, engagement, and review.
- 01
Define voice and goals
We align tone, platforms, and success metrics with your brand guidelines and business priorities.
- 02
Plan the calendar
Themes, formats, and posting frequency are scheduled so the feed stays consistent without last-minute scramble.
- 03
Create and publish
Posts and creatives match each platform’s norms - clear copy, on-brand visuals, and appropriate CTAs.
- 04
Engage the community
Replies and light community care help conversations feel attended, not abandoned after publish.
- 05
Review performance
We look at what earned attention and what did not, then adjust topics and formats for the next cycle.
- 06
Protect brand safety
No bought likes, comment spam, or policy-risky tactics. Presence should strengthen trust, not put it at risk.
Our SMO process
Every engagement follows a clear sequence. Platform count and posting volume scale with your tier - the method stays the same.
- 1
Discovery
Brand voice, competitors, audiences, and which networks deserve focus before any calendar is built.
- 2
Audit
Profile completeness, visual consistency, and content gaps across the platforms in your plan.
- 3
Strategy
Pillars, posting cadence, and content mix mapped to Basic, Silver, or Gold deliverables.
- 4
Creative planning
Formats and themes planned for the month - posts, stories, or platform-specific assets as included.
- 5
Publishing
Scheduled, brand-safe posts at the weekly volume your package specifies.
- 6
Community care
Monitoring and replies within agreed scope so engagement does not go unanswered.
- 7
Ads support (where included)
Higher tiers include social ads management support - always with transparent spend ownership.
- 8
Reporting
Scheduled updates on what shipped, what performed, and what we recommend next.
- 9
Iteration
Refresh underperforming themes, double down on winners, and adapt to platform changes.
Basic, Silver, and Gold differ by channels and weekly volume
Use the SMO pricing matrix to match platforms, creative cadence, and reporting depth to the social mix you actually plan to run.
Choose your SMO plan
Pricing and deliverables match the official TWT SMO packages matrix.
The Basic Package
Basic
Core social presence across Facebook, Twitter/X, and YouTube with strategy, creatives, and monthly reporting.
$300/month
Facebook, Twitter/X, YouTube · 4-6 posts / week
- Facebook, Twitter/X & YouTube
- 4-6 Posts per Week
- Social Media Strategy
- Phone, Email & Messenger Support
- Monthly Reporting
- Cover Photos Updated Monthly
The Silver Package
Silver
Expanded SMO with Instagram, Facebook Ads management, higher posting volume, and fortnightly reporting.
$550/month
Facebook, Twitter/X, YouTube, Instagram · 6-8 posts / week
- Adds Instagram Management
- 6-8 Posts / Tweets per Week
- Facebook Ads Management ($100**)
- Ads Content & Design Creation
- Fortnightly Reporting
- Cover Photos Updated Fortnightly
The Gold Package
Gold
Full-funnel social growth including Pinterest, blogging, max posting cadence, and weekly reporting.
$750/month
Facebook, Twitter/X, YouTube, Instagram, Pinterest + Blog · 8-10 posts / week
- All Platforms + Pinterest
- 8-10 Posts / Tweets per Week
- Facebook Ads Management ($150**)
- Blog Setup + 4 Blogs / Month
- Weekly Reporting
- Contests, Giveaways & Infographics
Full SMO deliverables comparison
Every line item from the TWT SMO packages document - support through blogging.
| SMO Deliverables | Basic $300/mo | Silver $550/mo | Gold $750/mo |
|---|---|---|---|
| Overview & Support | |||
| Price per month | USD $300 | USD $550 | USD $750 |
| Contract Period | |||
| Phone Support | |||
| Email Support | |||
| Messenger Support | |||
| Reporting | Monthly | Fortnightly | Weekly |
| Social Media Strategy | |||
| Facebook - Account Management | |||
| Facebook Page Setup (If Required) | |||
| Tabs Creation | |||
| Cover Photo Creation | Monthly | Fortnightly | Weekly |
| Facebook - Channel Activation | |||
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| Activation | |||
| Facebook - Creative | |||
| Copywriting | |||
| Campaign Development | |||
| Social Media Content | |||
| Branding | |||
| Posting | 4-6 posts per week | 6-8 posts per week | 8-10 posts per week |
| Facebook - Research & Analytics | |||
| Digital Monitoring | |||
| Page Traffic Analysis | |||
| Social Listening | |||
| Insight Validation | |||
| Tool Selection and Implementation | |||
| Reporting and Insights Delivery | |||
| Facebook - Strategic Planning & Other | |||
| Digital Marketing and Brand Planning | |||
| Keyword Optimization of Social Page Content | |||
| Creation of Hashtags | |||
| Promoting Brand in Target-Group Specific Groups | |||
| Facebook Ads Management | |||
| Facebook Ads Management Fee** | $50** | $100** | $150** |
| Ads Content Creation | |||
| Ads Design Creation | |||
| Ads Demography Targeting | |||
| Ads Bid Management | |||
| Ads Running | |||
| Twitter / X - Account Management | |||
| Account Setup (If Required) | |||
| Background Photo Creation | |||
| Cover Photo Creation | Monthly | Fortnightly | Weekly |
| Twitter / X - Channel Activation | |||
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| Twitter / X - Creative | |||
| Copywriting | |||
| Campaign Development | |||
| Social Media Content | |||
| Branding | |||
| Posting (Tweets) | 4-6 tweets per week | 6-8 tweets per week | 8-10 tweets per week |
| Twitter / X - Strategic Planning & Other | |||
| Digital Marketing and Brand Planning | |||
| Creation of Hashtags | |||
| Participation in Trending Hashtags | |||
| Appropriate Tagging | |||
| Keyword Optimization of Social Page Content | |||
| Participation in Conversations of Active Groups | |||
| Promoting Brand in Target-Group Specific Groups | |||
| Google Activities - Account & Activation | |||
| Page Setup (If Required) | |||
| Cover Photo Creation | Monthly | Fortnightly | Weekly |
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| Google Activities - Creative & Planning | |||
| Copywriting | |||
| Social Media Content | |||
| Branding | |||
| Posting | 4-6 posts per week | 6-8 posts per week | 8-10 posts per week |
| Digital Marketing and Brand Planning | |||
| Creation of Hashtags | |||
| Highlighting Company Services on Google Search via Social Tools | |||
| Participation in Conversations of Active Groups | |||
| Promoting Brand in Target-Group Specific Groups | |||
| Posting Website Keywords on Page to Boost SEO Ranking | |||
| YouTube - Account Management | |||
| Account Setup (If Required) | |||
| YouTube Channel Creation | |||
| Cover Photo Creation | Monthly | Fortnightly | Weekly |
| YouTube - Channel Activation | |||
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| YouTube - Creative, Planning & Other | |||
| Social Media Content | |||
| Branding | |||
| Annotations & Call to Action | |||
| YouTube Live Streaming Feature | |||
| Attractive Thumbnails | |||
| Fill in the Meta Data | |||
| Upload Videos with Keywords & Content | |||
| Promote Videos & Increase Viewers | |||
| Increase Subscribers and Likes on Videos | |||
| Instagram - Account & Activation | |||
| Account Setup (If Required) | |||
| Completing Bio Section and Other Details | |||
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| Instagram - Creative, Planning & Other | |||
| Social Media Content | |||
| Branding | |||
| Promote Instagram | |||
| Use Tracking Apps | |||
| Use Clear Call to Action | |||
| Regular Posting | |||
| Run Contest & Giveaways | |||
| Hashtag Usage | |||
| Pinterest - Account & Activation | |||
| Account Setup (If Required) | |||
| Create Boards | |||
| Digital Monitoring | |||
| Strategy Development | |||
| Content Strategy | |||
| Pinterest - Creative, Planning & Other | |||
| Social Media Content | |||
| Branding | |||
| Focus on When to Pin | |||
| Focus on What to Pin | |||
| Run Contests | |||
| Highlighting Exclusive Offers and Promotions | |||
| Infographics | |||
| Uploading Pins on Boards | |||
| Pinterest Followers | |||
| Following Relevant Pinners | |||
| Re-Pinning Relevant Content | |||
| Posting | 8-10 pins per week | ||
| Blog Activities | |||
| Blog Setup | |||
| Blogging - 4 Blogs / Month | |||
| Keyword Optimization of Blogs | |||
| Blog Promotion on Social Platforms | |||
| Send Request | Send Request | Send Request | |
** Facebook Ads management fees are separate from ad spend. Media budget is paid directly to Meta and is not included in the package price.
Not sure which SMO tier fits?
Share your platforms, posting capacity today, and growth goals. We will recommend Basic, Silver, or Gold without overselling unused channels.
What's included in every SMO package
Depth and platform count scale by tier, but every plan centers on ethical posting, brand consistency, and clear reporting.
Profile & presence setup
Onboarding covers profile alignment and kickoff planning so publishing starts from a clean baseline.
Planned posting cadence
Weekly post volumes scale from Basic through Gold - consistency without random bursts.
Platform-native content
Copy and creatives suited to the networks in your tier - not one generic post pasted everywhere.
Community engagement support
Monitoring and replies within plan scope so conversations stay brand-safe and timely.
Content themes & blogging (higher tiers)
Expanded formats and blogging deliverables appear on higher packages as listed in the matrix.
Human support & reporting
Direct communication and scheduled reports so you always know what ran and what is next.
Deliverables timeline
Social compounding takes consistency. This is a typical cadence - not a promise of viral reach or fixed follower counts.
Month 1
Foundation
- Brand voice and platform audit
- Profile cleanup and baseline documentation
- Content pillars and first calendar
- Publishing workflow confirmed
- Reporting setup and kickoff review
Month 2–3
Build & expand
- Steady posting at package cadence
- Creative and theme testing
- Community engagement within scope
- Ads support where the tier includes it
- First meaningful performance trend reviews
Month 4–6
Compound & refine
- Double down on formats that earn attention
- Refresh underperforming themes
- Sustained multi-platform cadence
- Audience and messaging refinements
- Plan review: stay, add platforms, or upgrade
Ethical social & brand-safe methodology
We grow presence with practices that protect your reputation. Purchased engagement, spammy tactics, and policy-risky shortcuts are not part of our packages.
Brand-safe publishing
Posts follow your guidelines and platform rules. We do not chase trends that put the brand at risk.
Real engagement
No bought followers, fake likes, or comment spam. Growth should reflect real interest, not vanity inflation.
People-first content
Useful, clear posts for your audience - not empty filler scheduled just to hit a number.
Transparent scope
What you buy is what the deliverables table shows. We do not guarantee virality or fixed engagement rates.
Social publishing and insight cadence
SMO retainers stay useful when you see what went live and which posts earned real interaction. Higher tiers get denser reporting windows.
Published social inventory
Cycle summaries name posts, creatives, and community actions completed under your Basic, Silver, or Gold plan.
Engagement quality readouts
Reach, meaningful interactions, and content themes that resonated - written for brand owners, not vanity dashboards alone.
Calendar focus for next month
We close each cycle with theme and platform priorities so the next calendar is not a blank surprise.
Message your SMO contacts
Campaign questions go to people on your account by phone, email, or messenger - not a black-hole helpdesk.
Reasons brands pick our SMO plans
Social packages from a Noida digital team that already runs SEO, paid, and web work, so posting calendars can line up with the rest of your funnel when needed.
Visible SMO deliverable table
Basic, Silver, and Gold spell out posting volume and platforms so you compare scope before signing.
Social tied to landing paths
When posts need landing pages, SEO themes, or small paid boosts, coordination stays inside one practice.
India and cross-border social
Programs for local Indian brands and for teams running social across wider markets.
Calendars over viral guarantees
Brand-safe planning and steady publishing replace pitches that promise follower spikes nobody can control.
Add platforms when ready
Start with the channel mix your budget supports; widen platforms after the rhythm is working.
Output-focused social retainers
Named creatives, posts, and reports keep the engagement about shipped work, not vague community management.
Industries we serve
SMO packages adapt to how different sectors show up socially. Explore industry pages for context, then pick a tier that matches your channel load.
Client success approach
A package is a container for work. Success comes from clear voice, steady publishing, and honest reviews - not from promising follower counts we cannot control.
- 1
Discovery & fit
We clarify brand voice, priority platforms, and whether Basic, Silver, or Gold matches your capacity.
- 2
Scope alignment
Posting volume, platforms, and ads needs are confirmed against the public deliverables table.
- 3
Execute in sprints
Monthly calendars turn into published work, engagement support, and creative iteration.
- 4
Review & decide
Reporting informs whether to stay the course, add platforms, or combine SMO with PPC or SEO.
Package overview
What this package covers
True Web Technologies SMO packages are monthly social media plans - Basic ($300), Silver ($550), and Gold ($750) - covering platform management, brand-safe posting, creatives, and reporting. Choose by platforms and posting volume; we do not guarantee engagement rates or viral reach.
SMO package plan questions
Find the SMO tier that matches your channel mix
List the networks you want active, how often you can approve posts, and whether ads support is needed. We recommend Basic, Silver, or Gold with creative work tied to the matrix - not follower guarantees.